Yes, it is good to be online. But we can still do it better offline
Presented during the 4th HR Pinduteros Choice Awards night, December 1, 2014, Conspiracy Bar and Garden Cafe.
I BELIEVE we have all acknowledged that the internet plays a crucial tactical role in advancing our advocacies.
We are in fact dazzled by the viral hype surrounding our online campaign and that of others.
It is really good to look at the metrics and see how it is shooting up with all the hits, likes and comments we are receiving. The analytics has its own value to show us our own trends.
But the question remains to be answered is this: Are we really faring up in the battle of information? Or is internet organizing our only means to reach out a wider population or even our own families, friends and networks? Do we really believe that in one click of the mouse, we can spark a social revolution?
Lest we forget as history attests that social change is always improbable, unpredictable, and sometimes spontaneous.
Only real-life action is the only way to achieve a genuine social transformation. Clicking a link can never replace our voice in the streets. Nor can we rely on social media alone to get people off their screens.
Yes, it is good to be online. But we can still do it better offline.
To inform, to inspire and to mobilize people for change virtually can never outdo the way we do it in an interfaced and personal way.
We are human beings after all with all the potentials to change and to change the world.
Presented by Darwin Mendiola, member of the HRonlinePH.com team