
Just few weeks ago, we featured Tactic 1 and 2 of Tactical Technology Collective’s project which they call as “10 Tactics for turning information into action”. Here is “Tactic #3” for more useful information, read on…
PLAN YOUR ACTION (Excerpts from Tactic #3 of the 10 Tactics card)
● The animated folktales from Cairo (right) used symbols or characters, as a way to take a volatile issue and turn it into something easier for a reluctant audience to approach.
● The visuals and materials you create can be quite practical. For example, the maps from Lebanon had multiple uses: as a historical record, for crisis reporting, and to plan relief and aid work.
● Interactive visuals can use photos, illustrations, videos, and other submissions contributed by many different people. With the Tunisian Google Earth and YouTube mashup, new videos were added automatically as people posted them online and geo-tagged them.
● To reach people without fast internet connections, complex visualisations can also be shared offline: as videos for download or on VCD/DVDs, as large-scale posters, printed flyers or public space projections, or on USB memory sticks.
● Effective visualisations should not just make something visually appealing or entertaining. What’s more important is that they shape understanding and clarify meaning.
To read the complete information about “Tactic 3” visit http://www.informationactivism.org/en/tactic3video
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- The Curious Case of Whose Data is it Anyway? (kractivist.wordpress.com)
- Question of the week: How can I make my YouTube video go viral? (fletcher-prince.com)
- Google+ introduces ‘Ripples’ visualising social sharing. (webdistortion.com)
- How to upload a video to YouTube (marketing.yell.com)
- 8 Simple Tips For Your YouTube Ad Campaign (openforum.com)
- 5 Genius Ways to Leverage Exclusive Video Content (hubspot.com)



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